Two more months of tourism if measures followed, Croatian tourist board director says
There are now some 500,000 tourists in Croatia and if the epidemiological situation remains stable and everyone complies with recommendations, we can certainly expect another two months of tourism turnover this year, the National Tourist Board (HTZ) director, Kristjan Stanicic, said on Wednesday.
Stanicic met with representatives of Lika-Senj and Karlovac county tourist boards at Plitvice Lakes.
Lika-Senj county tourism board director Ivan Radosevic assesses that tourist trade in that county is very good compared to initial forecasts, saying that “August has brought an excellent 67% of last August’s results, and year to date we have stood at 54% of last year’s levels.”
Currently, there are visitors in that county from Germany, Croatia, and Poland and the situation is similar in Karlovac County with the local tourist board’s director Dina Begic saying that currently, the county is generating about 30% of last year’s turnover.
They both underscored that this year the number of local guests has increased and account for 30% of tourism turnover.
Stanicic recalled measures from May until now which enabled tourism turnover, including a focus on marketing and information campaigns conducted on key European markets where the majority of holidaymakers come from.
Considering everything, Stanicic is exceptionally satisfied with the summer part of the tourism year and with that in August alone when 67% of last year’s August turnover was achieved.
He announced a campaign for the shoulder season with emphasis on continental tourism, nautical and gastronomic tourism focusing on the closest markets.